"Let's Stay Healthy Together" Campaign
Client: RTD (Regional Transportation District)
In the beginning of the COVID-19 pandemic, building trust with the public in regards to health protocols was critical. Therefore, I initiated the "Let's Stay Healthy Together" campaign, where visual proof of cleaning efforts on public transit vehicles was documented and shared with the public via social media.
In coordination with operations teams, I shot video and produced a storyboard to create two safety marketing videos for RTD. Using Adobe After Effects and Adobe Premiere Pro, I cut and edited video and audio, and created the animation for lower thirds/titles.
Cleaning Efforts: Bus
Cleaning Efforts: Light Rail